PRIVACY
Trace, LLC is a Chicago-based managed AI sales-and-marketing agent for residential electrical contractors. This page outlines how we handle the data we touch on your behalf.
Site analytics. We do not run third-party analytics on this site today. If we add Plausible or a privacy-friendly equivalent before launch, this page is updated.
Booking. The “Book a 15-min call” CTA opens Cal.com. Cal.com’s privacy policy governs the booking flow. We only see the name, email, and time you choose to share.
Customer data (operator side). When you become a Trace customer, we operate the agent on your behalf and touch your inbound lead data, your FSM records, and your customer communications under a separate data processing agreement. That agreement is part of the contract you sign at onboarding.
Compliance. The agent enforces TCPA AI-disclosure on every first contact, CAN-SPAM on every email, and Chicago two-party recording disclosure on any call recording (v2 voice). Per-customer consent ledger enforces FCC one-to-one consent (effective 2026-01-27).
The full privacy policy is in draft. Reach out for the current version.